Google copycat emerges in ChinaAfter Google’s announcement of possibly pulling the search engine giant from China on the 12th of Jan following sophisticated attempted hacks, copycat sites have emerged in China. Introducing Goojje – Google’s ‘little sister’. The Search continues2009 proved to be the year of growth for online searching with a 46% increase according to comScore reports. The reports show that over 131 billion occur online everyday with 22 billion searches taking place in the US. China and then Japan followed with the most searches worldwide placing the UK in fourth also with a growth of 35% on 2008. Is SEO really needed?Search engine optimisation is a way of getting your site to rank highly on search engines by choosing words and phrases that best relate to your website. As users search these terms it is a sure fire way to display your website at the top. By making changes to your meta tags and HTML, the quality of searches can be improved greatly. Its widely known that the top search engines such as Google, Yahoo and Ask Jeeves like to keep their search algorithms and strategies a secret to stop spam sites from clogging up their searches and still claim credit for the highest search results. Would You Really Choose Google Every Time? Search UnbrandedMost people who want to find something online go straight to Google. When searching for something online, if you can’t find what you want in the first few pages of Google, how many of you go elsewhere. Probably not many, but that’s not to say that if Google can’t give you what you want another search engine can’t either. Would you be able to tell you weren’t using Google? Continue Reading… Building Links via TestimonialsBuilding links by submitting testimonials to sites is a technique that isn’t mentioned a huge amount in the public world of SEO, but there are various posts and websites that recommend it. And there’s no reason why this shouldn’t make it’s way into becoming, at the very least, a small part of your SEO campaign. Continue Reading… 6 Website Redesign Tips To Keep Your Site Search Engine FriendlyDuring the end of the year many businesses begin thinking about redesigning their website in an effort to breathe some new life into it. During a redesign it’s important to make sure you build the site in a search engine friendly manner. You really need to address a number of SEO tactics before you get too deep into your redesign, this will mean you do not lose your previous traffic and can also gain additional targeted search engine visitors when the new site goes live. Here are 6 SEO site redesign tips to keep your new site search engine friendly:- How Do Search Engines Choose Your Search Snippets?You have probably noticed that, particularly when checking up on the positions of a site you are familiar with, when you search Google, Yahoo or Bing the description that is shown isn’t always what you’ve set as the meta description tag. The title you are shown is usually what you’ve set within the title tag and the URL stays the same but the description, or snippet isn’t quite what you expected. Snippets usually do relate to your search query but when your description tag isn’t good enough, how are alternatives generated and where is the information pulled from? Continue Reading… Search Engines of Yesteryear – Step Back Ten YearsDo you remember the early days of the internet? Search engines were very different in both the way they looked and the way they worked, although some of their ideas have moulded the way major search engines have developed over the last decade. Google Cuts Itself Short – Goo.gl URL ShortenerGoogle has unveiled a brand new service – a new service to Google own productbase, that is, not to us lot. URL shortening. While services such as tiny.cc, ow.ly, and tinyurl.com are perfect for the job at hand, goo.gl is Google’s latest efforts to grab a portion of the 2.1 billion clicks that went through the bit.ly service in November this year. Continue Reading… Google Penalty Makes for a Stronger SiteA recent post I found useful suggests that there is a strong possibility that a Google penalty can actually make your site stronger than ever before. Think about it, you must be doing something wrong on your website to receive a penalty in the first place. So, by cleaning up your act/website and making some much-needed alterations to your site as well as the way you do things you’ll be well on your way to a better, if not stronger, website. Continue Reading… |
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