After Google’s announcement of possibly pulling the search engine giant from China on the 12th of Jan following sophisticated attempted hacks, copycat sites have emerged in China. Introducing Goojje – Google’s ‘little sister’.
Most people who want to find something online go straight to Google. When searching for something online, if you can’t find what you want in the first few pages of Google, how many of you go elsewhere. Probably not many, but that’s not to say that if Google can’t give you what you want another search engine can’t either. Would you be able to tell you weren’t using Google? Continue reading
You have probably noticed that, particularly when checking up on the positions of a site you are familiar with, when you search Google, Yahoo or Bing the description that is shown isn’t always what you’ve set as the meta description tag. The title you are shown is usually what you’ve set within the title tag and the URL stays the same but the description, or snippet isn’t quite what you expected. Snippets usually do relate to your search query but when your description tag isn’t good enough, how are alternatives generated and where is the information pulled from? Continue reading
Ever wondered how you can get more clicks from the search engines? You may rank well – above your competition, even – yet you still expect more clicks to your website? There’s one small trick you can do to get people to click on your site rather than anyone else’s… and it’s really simple! Continue reading
Love them or hate them, no matter what you feelings towards them, even their most vociferous detractors cannot in truth deny that Google have become a major guiding force in the web. Some would argue that they have even supplanted Microsoft from the top spot with the level of web applications, tools, and sheer brand recognition.
Of course Google’s tour de force is search, and it is rightly so that they are considered the leaders in the field, being that they really pushed what was considered then, an unprofitable area of the Internet. Search became a major feature of how to use the Internet, and Google have become the kings – how many SEO experts have based their craft around how a site will be seen by Google? Continue reading
We have recently noticed that Google has made some minor changes to their search results pages. Did you notice that the sponsored results (PPC) had in fact moved? Probably not, but you will now. Continue reading
The ODP (Open Directory Project), as DMOZ is also known, was once considered to be the king of all directories. Once upon a time it was said to be a directory that was for the people and by the people, and this openness is what gave it its value.
These days, DMOZ has dropped significantly in popularity over the years, and is the subject of much criticism by webmasters looking for inclusion. But does the open directory still hold value in terms of SEO? Continue reading
Many of the search engines, including Google and Yahoo are continually increasing their sophistication on methods for detecting sites that try to spam the search engines to gain top positions. There is no definite outline as to what the search engines class as spam and their algorithms are constantly changing so it can be hard to pin point however the following techniques are renowned for getting on the bad side of most search engines and generally results in the perpetrating website being penalised or even banned from the search results. Continue reading
With Bing being set as the default search engine page with the latest Internet Explorer 8 updates and with all the hype that Bing has been getting lately it’s not surprising to hear that their overall share of the search market has grown. They still have a long way to go to compete with Google but if things continue the way they are it may be time you started looking into advertising with adCenter – Bing’s version of AdWords. Continue reading
After some digging around SEO blogs and forums we managed to find a comprehensive list of Google search prefixes that you can use to find high quality and relevant information and allowing you to sift through the junk you don’t need to know about without even seeing it. Continue reading