The Standard AdSense font family was introduced to Google AdSense back in February. Now Google AdSense is updating font styles for its ad units once again. Reportedly, AdSense has changed the default font used in the different ad units on the basis of which ad font performs best in a particular ad unit.
Here are the new defaults:
Arial: 728×90, 336×280, 120×600, 120×240
Verdana: 300×250, 160×600, 468×60, 250×250, 234×60, 125×125, 180×150
Times New Roman: 200×200
These new font selections appear to have been rolled out across most (if not all) content sites now.
